Our brand new website has just launched - the moment we’ve been waiting for for months! Why? Because with this split second arriving, we have officially reached a new milestone of our company. A new vision, a new era, that was preceded by thorough preparation.
New era of Post For Rent
Our focus is now on finding the newest members of our Global Partner Network. We transform companies into strong local players of influencer marketing, equipping these businesses with the latest technology, multiple revenue stream sources, consultation, and an extensive plug-and-play package to build a successful operation. The partnerships come along with a 360° support system: from the most advanced managing tools to personal workshops covering all aspects of the field - we make sure our new members have the right knowledge and tools to build their countries’ Influencer Marketing empire.
We have never hid our international ambitions. In the last 2 years we managed to create successful cooperations with agencies in 4 countries, including one covering the whole GCC region. Due to this the Post For Rent name has become a franchise asset with Greece, Turkey and Pakistan joining. Later, in the other half of 2021 a triumphant partnership with Saudi Arabia showed us that white label partnerships could also be in the interest of potential international partners. We have learned a lot & carefully developed workflow processes to help each of our partners thrive in their countries’ Influencer Marketing industry.
Taking two steps back
Post For Rent started its operations as a collection of advanced Influencer marketing solutions, built on progressive technology, industry expertise and passion for data. Our technology tools were developed to make the creation and management of Influencer Marketing campaigns easier than ever before, connecting brands (or agencies) and influencers through a platform designed especially for this purpose.
For 4 years, Post For Rent offered its in-house, data-driven software for every player of the industry around the world. The X-Ray tool analyzes any profile of any influencer on the planet, the Discover tool makes it possible for campaign creators to find perfectly matching influencers for a particular category, in addition it can all be combined through the so called “marketplace platform”, where any influencer campaign can be managed quickly and easily.
In 2020, a new business service, called NEXT Business Manager entered our Service portfolio. This software was developed mainly for in-house purposes: to create a platform where every aspect of an Influencer marketing campaign can be tracked, but also managed - from the briefing, through all the paperwork, until the reporting phase. With this model, companies can overlook all the campaigns running & can make sure that none of the necessary steps are missing from the full campaign management. The sale of this new product started in 2021.
Becoming global
After perfecting every inch of the Post For Rent software with the help of our professionals, the board of Post For Rent decided to row into international waters. Our unique selling point was our technology hand in hand with our knowledge and experience that provided a stable base for outside companies to learn & adapt quickly to our business model. What we present is an easy-to-use solution for callow industry players with continuous support from the HQ.
Right now, we offer two ways of becoming a Global Partner Network member: through franchise partnership or through white label partnership. In both cases all the market experience, technology & third-party licenses are provided for the joining firm, and of course there is a global team behind the partnership helping throughout the journey. However, when becoming a Franchise partner, we help to set up and enhance a local presence as Post For Rent, while as a white label partner, the current market position of the company will be enhanced, and everything we provide as part of our package will be fully customized for the existing brand. The agencies from Turkey, Greece and Pakistan were evaluated as suitable for Franchise partnerships, while Spike Media in GCC has a strong local presence that made it clear that they would benefit the most from the white label solution.
There are multiple advantages of both forms, the most appropriate way is decided based on various factors - for example on the current market position, service portfolio, client base of the company wishing to join.
As for now
After seeing all the possibilities, advantages, and opportunities with the current partners, Post For Rent decided that it is time to look up and target more potential partners with a clear message: why they should be part of our Global Partner Network.
Although we still improve all of our software, services portfolio with full effort, our focus is now on finding the companies who are committed to becomingrelevant Influencer Marketing industry players in their local market. We believe that building our Network empire will enable our partners & us to be a part of a global movement.
We are rethinking our technology-based direction & dreaming bigger by changing a whole industry: our vision is to reshape the world of Influencer Marketing by transforming media companies and agencies into working with creators on their fullest creative potential as part of the most powerful Global Partner Network.