Our brand new website has just launched - the moment we’ve been waiting for for months! Why? Because with this split second arriving, we have officially reached a new milestone of our company. A new vision, a new era, that was preceded by thorough preparation. 

Subscription Alpha was first introduced to the public back in January 2022, when the main purpose of the launch was to run the first round of tests & and to see live reactions to the new era of Instagram. 

For a while now, brands have been debating which of two strategies—PPC or influencer marketing—should be their first go-to when it comes to digital marketing. Which one is better for your business? Let’s find it out!

Do you remember Musical.ly? Guess you didn’t expect that it would become the most popular social media platform in the world!

For long, long years, marketers have focused on the Millennial age group, but nowadays they need to shift that focus to a much younger and more diverse audience who are growing at a huge rate.

It’s a futuristic vision painted by the crème de la crème of the Silicon Valley, but it’s a vision that’s already here and many progressive brands, companies and creators have already rolled up their sleeves. Metaverse is a virtual world, “the next level of the Internet and a collective virtual space”. Post For Rent is paving the way for creators and brands to utilize the new opportunities which come with an endless creativity dose.

As inevitable as influencers are in today’s advertising, there are still things marketers forget to pay attention to when it comes to avoiding some common mistakes and making sure their ROI is guaranteed. We’ve listed top five things marketers should keep in mind when embarking on the IM journey.

Did you know that there are almost a 1000 new apps added to the Apple App Store each day? And that almost 2 million apps are already there? If you’re reading this, chances are you or someone you know already owns a mobile app or you’re thinking about creating one.

Did you ever wonder why so many brands turn to influencers to help them promote their products? It’s not because it’s the only marketing we have left in this day and age. It’s because it WORKS.

Beauty and influencers go hand in hand. With online sales booming and shift happening from traditional advertising to new ways of reaching consumers - the beauty advertising has completely changed. Dive into ways brands can safely rely on influencers to grow their businesses.