Measuring the impact of an influencer marketing campaign can be a complex task. However, one metric that stands out when it comes to assessing its success is the engagement rate. In this blog post, we will dive into why engagement rates are crucial in influencer marketing, pinpointing the platforms that boast the highest rates and uncovering whether an influencer's following size affects their engagement rates.

Get ready to unlock the secrets behind an effective influencer marketing strategy!

As the world of digital marketing continues to evolve, influencer marketing is becoming an increasingly important part of any successful marketing strategy. At Post For Rent, we are dedicated to staying ahead of the curve and keeping our clients informed on the latest trends in influencer marketing.

In today's digital age, access to data is essential in order to make informed decisions for your clients and your organisation as well. However, a manually working influencer marketing agency or department faces an immense administrative burden. Therefore, data-driven Influencer Marketing is key to achieving better ROIs for your clients.

After selecting the perfect Influencers for your campaign (for which we also prepared some help, read it here), an appropriate brief is the second step to make the project successful & effective. 

The first - and in most cases the hardest - step of creating a successful Influencer campaign is choosing the right influencers: the pool of influencers is almost infinite & is growing day by day, so how do we select the most optimal and fitting ones? 

Our brand new website has just launched - the moment we’ve been waiting for for months! Why? Because with this split second arriving, we have officially reached a new milestone of our company. A new vision, a new era, that was preceded by thorough preparation. 

Subscription Alpha was first introduced to the public back in January 2022, when the main purpose of the launch was to run the first round of tests & and to see live reactions to the new era of Instagram. 

For a while now, brands have been debating which of two strategies—PPC or influencer marketing—should be their first go-to when it comes to digital marketing. Which one is better for your business? Let’s find it out!

Do you remember Musical.ly? Guess you didn’t expect that it would become the most popular social media platform in the world!

For long, long years, marketers have focused on the Millennial age group, but nowadays they need to shift that focus to a much younger and more diverse audience who are growing at a huge rate.