Why brands need Gen Z and influencers

Nov 25, 2020 12:46:41 PM / by Renata Milicevic posted in influencer marketing, credibility, authenticity, social media, content creator, digital marketing, Generation Z

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The importance of Gen Z and influencers for your business

Younger generations were always the ones who tried to change the world and make an impact. It’s an ongoing narrative that dates back in time. We think we can change everything, because everything seems simple. And some of us do it, while some don’t.

5 things advertisers can learn from Biden's winning influencer formula

Nov 7, 2020 5:49:52 PM / by Post For Rent posted in Influencer, credibility, authenticity, conversion, influencer marketing campaign, social media, president, us election

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Not all influencer marketing campaigns are successful. How to make yours worth it?

Oct 6, 2020 9:12:46 AM / by Post For Rent posted in Influencer, promotion, credibility, authenticity, conversion, influencer marketing campaign, social media

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Stay real - but for real!

Sep 3, 2020 5:08:49 PM / by Mariann Takács posted in Influencer, brand awareness, influencer marketing, sales, credibility, authenticity

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Influencer marketing can be criticized in some aspects - just like any other industry. One of the biggest and most exciting questions in the world of social media is the authenticity of the contents we are exposed to day by day and its effect on the campaign results. So what's up with that?

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